Sunny Gill has been appointed as trade support team leader of Blue Bay Travel, replacing Tasha Smith.
Gill will oversee the trade support team, which deals with all aftersale queries for members of The Midcounties Co-operative’s travel division: Your Co-op Travel, Co-op Travel Consortium and The Personal Travel Agents.
He joins Blue Bay from The Midcounties Co-operative, where he was an online virtual branch manager for Your Co-op Travel.
Before that, he was manager of two Virgin Holidays branches, one in the Midlands and the other in Hertfordshire, and a store manager for Kuoni in Birmingham.
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He said: “I am extremely excited to join Blue Bay Travel and look forward to playing a pivotal role in developing the relationships with our Midcounties Co-operative travel agent partners, as well as with our wider trade network.
“My aim is to ensure that we are able to fulfil the needs of our agent partners and continue to build upon an already successful and established foundation, whereby our trade agents are able to identify with and sell Blue Bay’s exceptional product range.”
Alistair Rowland, chief executive for Blue Bay Travel, said: “We’re delighted that Sunny is joining us in the position of trade support team leader.
“Selling our exceptional deals and exclusive product through the trade, via the partnership we have with The Midcounties Co-operative plus the wider travel agent community via our Blue Bay Hotels service, is a crucial part of our future growth.
“We know that, with Gill’s tenacity, he will be a driving force in maximising all opportunities, inspiring his team and helping agents sell our amazing deals to their customers.”