If Only has unveiled an agent incentive as part of its “biggest peaks cruise campaign yet”.
The operator’s Elegance at Sea campaign will run until March 31 and provide agents with offers and marketing materials for cruise lines.
In particular, If Only is promoting its key partners, which includes Celebrity Cruises, Ponant, Silversea, Holland America and Regent Seven Seas Cruises.
More: If Only unveils peaks campaign with agent incentive
For every booking an agent makes with one of the operator’s key partners, they will be entered into one of two prize draws to win a £100 John Lewis voucher.
The top booker for February and the top booker for March will each be rewarded with a voucher.
If Only has also produced 25,000 cruise collection brochures which will be distributed to its top 500 agents in April.