The Midcounties Co-operative has appointed Olivia Bussey to the role of marketing and social media manager for Your Co-op’s homeworking division The Personal Travel Agents.
Bussey will cover maternity leave for current marketing and social media manager Kiri Dulay from the end of April.
She previously worked as travel trade sales and marketing manager for Manchester Airport before being made redundant last year as a result of the pandemic. Bussey started her career at Tui, where she was a travel trade specialist, based in Darlington, from 2015 until 2018.
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She will be tasked with creating and leading marketing and social media content and initiatives for the group’s 165-plus homeworkers.
She said: “I’m thrilled to be joining The Personal Travel Agents team, and feel incredibly lucky to be able to remain in the travel industry during such difficult times.
“At a time when awareness and perception of a brand is so important I feel really inspired to support the agents, help elevate their businesses and really showcase all they offer thanks to their vast knowledge, experience and partnership with The Midcounties Co-operative.”
Sheena Whittle, head of The Pesonal Travel Agents, said: “We’re delighted to welcome Olivia to our support team. Her positive attitude and go-getter approach stood out a mile, and I know she will inspire, guide and support our personal travel agents brilliantly.”
While on furlough, Bussey set up her own bakery business called Liv’s Bakery, selling to the Darlington area, and worked part-time taking 119 coronavirus testing calls.
More: Midcounties Co-operative launches largest ever retail travel campaign
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