Silver Travel Advisor will recognise and reward travel brands at its 2023 awards ceremony on October 19.
The over 50s specialist has added a new category for this year’s Silver Travel Awards to recognise the best expedition cruise line in the industry.
It has also introduced five entry-based awards to acknowledge brands and companies that have delivered “outstanding” performances in innovation, marketing, representation, sustainability and support, bringing the total number of awards to 24.
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These categories will be judged by a panel of industry experts based on self-entry submissions.
All the other winners will be chosen by Silver Travel Advisor’s customers with online voting available from July 31 to September 10.
Manging director Kerry Gallagher said: “The Silver Travel Awards are the only awards ceremony dedicated to the over 50s traveller.
“This coupled with the fact that winners are chosen by the over 50s themselves makes them a real stamp of approval for any travel brand to attain.
“In 2022, we received over 140,000 votes in the awards showing that our silver travellers love to show their appreciation to those brands who go the extra mile for mature travellers.
“The new entry-based categories also give brands an opportunity to share details of their efforts and accomplishments when supporting the over 50s across a range of areas.”
Pictured: Silver Travel Awards 2022 winners