News

Clia unveils new river cruise and membership initiatives

Cruise Lines International Association (Clia) has two new initiatives for its travel agent members – one about river cruising and the other offering discounted rates for the association’s events.

Agents seeking to learn more about the river cruise sector can take part in the new RiverView programme.

It offers new online training and exclusive resources and, at a later date, will feature a schedule of dedicated events.

A key focus is the Certificate Programme which features in-depth training in two sections: European river cruising and Worldwide river cruising.

A monthly river cruise e-newsletter will be available, as will additional learning resources including exclusive river sales guides, via the member area of the Clia website.

The programme costs £32 + VAT.

The second initiative is a Clia Embarc ID card, which is proof of status as an official travel agent member of Clia UK & Ireland.

Active members are eligible for the card, which will give access to discounted rates when registering for Clia events. There will be other benefits from Clia partner businesses.

There is an introductory rate of £15 + VAT for the card.

Andy Harmer, Clia UK & Ireland director, said: “With the cruise industry rapidly gaining momentum, we’re keen to see more resources on offer for our agent members, to help them keep up with interest and demand.

“Our two new initiatives are perfect for travel professionals interested in river cruise or who are eager to showcase their credentials, as well as carry on learning about our ever-evolving industry.”

Share article

View Comments

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.