Janine Sykes is joining CroisiEurope in the new position of business development manager for the north of England and Scotland.
She was most recently a bdm 3For Limited where she represented Norwegian Cruise Line and has 25 years experience covering similar roles at Virgin Trains East Coast and Sandals’ tour operation Unique Vacations UK.
Sykes starts with the river and ocean cruise company on March 14 reporting to UK sales director John Fair.
He said: “Janine’s appointment clearly demonstrates our continued commitment, not only to growing the business, but to investing in the UK and supporting our agent partners in northern England and Scotland.
“I’m delighted to welcome Janine onboard and am confident that her vast experience, energy and passion for the travel industry will prove invaluable.”
Sykes added: “I’m delighted to be joining the CroisiEurope team at such an exciting time, with the launch of the brand new call centre and the ability to offer Atol-protected fly-cruise packages for the first time.
“I look forward to working closely with our trade partners in the north and helping drive forward CroisiEurope’s growth plans.”