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Hotels set to compete with growth in no-frills




































Journal: TWUKSection:
Title: Issue Date: 17/07/00
Author: Page Number: 6
Copyright: Other











Amex Index sees rise in popularity of budget accommodation




Hotels set to compete with growth in no-frills




Report by DIANESMITH

LARGEhotel chains are offering business travellers cheaper rates in order to compete with the growth in no-frills accommodation.


According to the latest American Express 2000 European Corporate Travel Index, companies are increasingly opting to book both no-frills accommodation and flights as it means they can afford to send four executives in place of one.


And BTI UK managing director Mike Platt said a lot of the big business hotels have reacted by doing special deals.


“To justify high prices, hotels improved the product, but there was a bit of a backlash from some business travellers and a move towards budget hotels.”


However, he added that many UK-based travellers still often look for a brand name when staying overseas.


American Express vice-president hotel relations, Borge Ellgaard said: “The Index confirms a company can afford to send four executives instead of one by choosing budget accommodation in London over premium-rate lodgings.


“In response to this shift in demand, budget and mid-priced hotels have upgraded their facilities and are starting to offer a full range of business amenities such as voicemail, e-mail and Internet access.”


Ellgaard said companies are also looking to large business travel agents for competitive hotel rates and cost savings as hotels are giving them a tougher time at the negotiating table.


The index shows 40% of corporate travellers have used no-frills airlines, with 56% planning to use them during this year.


Companies are also looking to rail as a cost-effective alternative in an effort to cut costs on short-haul trips.


American Express manager of consulting services Matthew Davis said: “If the train is significantly late, the traveller is compensated. This is certainly not the case with airlines on short-haul routes.”


n Eastern Europe will be the focus for the major hotel brands and smaller boutique hotels in 2000/01 – with Hungary and the Czech Republic dominating the expansion.


Platt: said business hotels are looking to compete with budget chains



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