A new deals selection aimed at naturists, nudists, swingers and other “free spirits embracing body positivity” has been introduced by holiday price comparison site icelolly.com.
The Naked Holidays Collection capitalises on growing momentum in the sector by highlighting the different types of experiences available, according to the company.
Operators including Tui, The Holiday Place, LoveHolidays and Very & Exclusive Trips will be featured.
Icelolly believes it is set to play a key role in making ‘nakations’ even more popular with the increasing number of customers who enjoy this type of specialist holiday.
“With a host of well-established cruise companies including Azamara, Royal Caribbean and Celebrity Cruises now offering nude and hedonistic experiences, a range of new adult-oriented resorts opening in recent times and TV shows such as Channel 4’s Naked Beach and Netflix’s Bonding ratings winners, experiences of this type look set to continue to grow in popularity,” the company said.
Product director Claire Willoughby said: “Naturist, nude and hedonistic holidays were seen as quite niche in the past, but it is a rapidly growing sector, which is why we are giving it its own dedicated collection.
“As part of our ‘Do It for the Stories’ campaign, we love the fact that everyone has a different story to make for themselves on holiday.
“The new Naked Holidays Collection, complete with offers and ‘experiences’ from the leading UK providers, takes this to the next level.”
