Hoseasons claims holiday park bookings have “gone through the roof” following the government’s announcement that leisure facilities could reopen.
Culture secretary Oliver Dowden announced yesterday that pools, gyms and beauty services will be allowed to reopen. Outdoor pools can open form tomorrow and indoor pools from July 25.
Hoseasons said it saw an immediate 274% spike year on year bookings for park breaks.
Simon Altham, chief commercial officer at Awaze UK, the parent of Hoseasons, said it was “the announcement park owners and holidaymakers had been waiting for”.
He said the positive trend was also reflected in trade bookings which were up 200% year on year over the last week.
He added: “Pools, gyms and other leisure facilities are a huge part of the holiday park experience, so it’s no wonder that so many people were waiting for the news they are safe to use, before booking their break.
“It’s been a hugely worrying time for park owners over the last few months, but this decision and the huge demand we’ve seen should give them a lot to look forward to ahead of a bumper summer.
““We continue to be delighted by travel agent performance. Agents are doing an incredible job of selling the UK and converting customers to holiday at home, and we are incredibly grateful for all their hard work during what has been an incredibly tough period for the industry.”
Hoseasons has a money back guarantee offer in place as it looks to reassure customers they will receive a full refund if the company has to cancel their booking.