Janet Parton is being reunited with former boss Giles Hawke at Cosmos Tours & Cruises after they worked together at companies such as MSC Cruises and Carnival UK.
Parton, whose career also includes time at Thomas Cook, becomes head of sales to implement the operator’s sales strategy for both Cosmos Tours and Avalon Waterways.
She is due to join in September with the Cosmos and Avalon sales team reporting to her.
The former MSC Cruises UK sales chief will be responsible at Cosmos Tours for overseeing relationships with agents and third party distributors to generate sales growth through the trade.
Cosmos Tours chief executive Hawke said: “Janet is highly respected in the UK travel trade and embodies the approach we take with our trade partners to be supportive, friendly and business focused.
“As we look to broaden our product portfolio and develop our agency relationships, Janet will be instrumental in helping agents grow their touring and cruise business with us.”