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Rail Europe expands trade distribution under new boss

Rail Europe is expanding trade distribution under the guidance of a new leader.

The European rail booking firm has recruited industry expert Bjorn Bender as president and chief executive. 

He brings 20 years experience to the role, including positions at Swiss Federal Railways and German Railways.

Bender said: “I’ll be making it my personal mission to make European trains more accessible, while facilitating European train digital distribution. 

“The mobility transition and the so-called ‘revenge’ travel period that we are witnessing today holds many opportunities for Rail Europe as a well-known brand with a 90-year history. 

“As people become increasingly aware of climate change, Rail Europe’s positioning will secure the company’s future as a major player with strong, long-term partners. 

“I’m also happy to announce that we will now be offering our B2B solutions to travel agencies, tour operators and Online Travel Agencies all over Europe.”

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