Azamara has beefed up its senior management and sales teams as the cruise industry prepares to bounce back.
The boutique cruise brand has made a series of appointments following its acquisition from Royal Caribbean Group by private equity firm Sycamore Partners and the addition of 670-passenger Pacific Princess as its fourth ship in January.
Growth of its global sales team is seen an integral as the line prepares for its upcoming return to service.
Leading the sales department effort are cruise industry experts, including Kevin Regan, head of global charters and incentives and Patrice Willoughby as vie president of international business development.
More: Azamara reveals inaugural programme for fourth ship
They are in addition to strategic account managers Nicola Singleton, Stuart Pearce, and Lee Surman, who has been with the company since 2014, for the UK and Ireland,.
Azamara said it will support its sales team as demand for cruising increases.
Other key appointments include Doug Parks as chief administrative officer, captain Nico Corbijn as head of marine operations, Laura Krejci as chief information officer and Rafael Pagliuso as general counsel.
President Carol Cabezas said: “Following a tough year for the cruise industry, we are eager and determined to get back out on the water.
“These new additions will help lead the company to success by building out and operating key areas of the business, and ensuring our returning guests enjoy a safe and enjoyable experience with Azamara.”