Alan Harding has been appointed as chief marketing officer of Travcorp Holdings, the parent company of online tour operators Destination2 and HolidayGems.
Effective June 17, Harding will join the board of directors and will be based at the group’s Chester head office.
He had previously held senior positions at moneysupermarket.com, Phones 4 U and Findel Education, as well as a six-year stint in the travel industry at On the Beach.
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In his new role, Harding will be responsible for the group’s marketing and search departments.
Chairman Andrew Botterill said: “We are delighted to welcome Alan into our progressive group. We clearly see the potential, opportunities and experience he can bring to Travcorp Holdings and we’re all extremely excited he is joining us at this crucial stage of our continued success and growth.
“I’m sure he will lead us to even greater heights of success.”