Head office staff from Wendy Wu Tours joined the operator’s business development managers for a week of in-store travel agent visits, destination training and Easter giveaways.
The “seven-day sales blitz”, which formed part of the firm’s More than Just Asia initiative, saw the Wendy Wu team visit more than 150 agents across the UK in the space of one week.
It gave head office staff the opportunity to visit frontline travel agents to “strengthen relationships and ensure all travel professionals were up-to-date” on the operator’s new European holidays, as well as the new Wu Breakaways travel incentive scheme.
Agents were given in-store training programmes on the operator’s key destinations of Japan, Southeast Asia, Central Asia, and the new European touring programme to Portugal, Italy, Greece, as well as the new Scotland tours.
Agents were also offered tailored sales support on how to get the best from their own customer events as well as social media insight from the operator’s digital team.
Wendy Wu, founder of Wendy Wu Tours, said: “Our travel partners are the core of our business, and as well as this seven-day blitz, throughout this year, we will be making more in-person connections and setting our agents up with everything they need to become confident in selling escorted tours, not only to Asia but also to Europe with Wendy Wu Tours.
“Now, more than ever, we’re committed to the success of our travel partners, and we’re continuously looking for ways, like this sales blitz, to provide education and information that will give agents the absolute confidence to close sales and earn some of the best commissions in the industry.”
During the week, Wendy Wu met with two long-standing supporters and advocates of the operator, Joanne Lui from Hays Travel and Karen Allen from Aspen Travel.
Both Joanne and Karen have cumulatively clocked up more than 40 years in the travel industry, both starting on YTS placements, from which they have advanced to become two of the top-selling agents for Wendy Wu Tours.
Wu added: “I was literally blown away by the passion, dedication and expertise shown by these two inspiring ladies, both testament to the extraordinary talent and strength, qualities found in all of our agent friends, throughout the country.”
Wendy Wu Tours’ Spring agents’ blitz ran from April 4-8 2022. More are being planned later this year.