Consumers are being warned to be cautious of Black Friday travel deal scams.
With around three-quarters of people booking package holidays through websites or online apps, travellers are being urged by the Civil Aviation Authority to check deals carefully and be wary.
It comes as new research by the aviation regulator found that almost half of UK adults (46%) will be actively looking out for a Black Friday deal on a holiday or trip.
This figure increases to almost two-thirds (63%) for the 18-34 age group.
With the Black Friday and Cyber Monday sales period growing in popularity in the UK, two thirds (66%) of 18-24s and 70% of 25-34s say they are likely to book an overseas or package holiday if they saw a Black Friday deal they liked.
The research also found that:
- Around three-quarters of UK consumers plan to fly the same amount or more in the next 12 months, with only 18% saying they plan to fly less.
- Even in the current economic climate, half of UK adults say even if the price of flights increased by 10% in 2023, this would not change how much they plan to fly next year.
CAA head of Atol Michael Budge said: “Even with the sharp rise in the cost of living, it seems there is a real appetite to travel overseas next year.
“Travel companies are increasingly advertising discounts on getaways to UK consumers during the Black Friday and Cyber Monday sales period.
“Deals can seem attractive, but before booking, we would urge everyone to just do a bit of research to make sure it really is a bargain.
“Always check it has Atol financial protection, watch out for hidden extras, book by credit card if you can and consider travel insurance are all top tips for anyone looking to book a holiday.”